Tuesday, March 9, 2010

Creating A Community Online

A quick story to explain our new launch, please read

As i grew up the most popular television show at the time was Cheers, a situation comedy depicting a bar in Boston where "everybody knows your name." I remember a seminal episode that began with four people sitting at the bar, each lost in his thoughts, not connecting in any way with the other customers.
Sam Malone was the character played by Ted Danson, who captured America's imagination as maybe the greatest bartender of all time. In this episode, Sam noticed the individuals at the bar were isolated for one another, and so he turned on the television to the Boston Red Sox game.
"I really think this could be the year for the Sox, Norm," he asked one of his costumers, "what do you think?" Norm started to talk, and the guy next to him commented on what Norm said, and then all four of them started talking about the team they loved, the Red Sox. A community was formed, and Sam poured a beer or two, and before you got to a commercial break they were singing a song together.
It was a comedy, but it made a pretty important point. If you are alone in your thoughts, disconnected from everybody else, your probably not as happy as you could be. You're probably not as productive as you could be. While alone in your thoughts is necessary some time, its no way to live your life. Your potential for happiness is greater if you are connected in some way to a community around you. For Sam, by simply using content ( a television broadcast of a Red Sox game) to start a conversation, he activated a community, which created happiness in the room and drove commerce.
Which bar is more successful: the one where four guys drink beer all by themselves, or the one where people sing songs together?

So as i write this we are entering into a new frontier with our business / family community!

You can read this at http://makingmovesnotexcuses.blogspot.com
You can join Kerr Business Group on Facebook
You can follow me at http://twitter.com/kerrbg

all will be inter connected and we are going to create opportunity for people to interact as they are comfortable.

lets give this a try:
I think this is the year for our team to dominate the growth of the AG business more new pins and a lot of people achieving happiness in there business.
comment valued!!
Bill Kerr

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